Clients
Examples of our clients and what we have done for them.
(Illustrative only, not a complete client list.)
Numerous qualitative research projects
Idea generation workshops
Qualitative brand image research to inform tracking study development
Six monthly tracking study
Numerous multi-national qualitative research projects, including NPD, insight generation, advertising development (including sensitive subjects)
Qualitative research regarding customer in-branch experience
In-branch POS review
Insight generation qualitative research
Workshop facilitation
Multiple qualitative research projects regarding insight and NPD
Evaluating joint venture proposals in qualitative research
Numerous campaign strategy and proposition development initiatives, both acquisition and retention, targeting SME merchants
Multiple projects including: qualitative insight generation and advertising evaluation research, skills evaluation and training, agency selection management
Multiple multi-national advertising development qualitative research projects
Strategic project looking at the potential to merge brands
Proposition development and creative strategy for the launch of the bank’s premier current account offering targeting high net worth individuals
Qualitative advertising development research
NPD project management
Multi-national insight and concept evaluation qualitative research
Qualitative evaluation of music sponsorship
Attitudinally-led market segmentation
Qualitative research
Title image: Kingly Street and the The Clachan pub. Once the haunt of local firemen and policemen, now the haunt of adland folk.